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29 September 2021
On hearing that 74% of diners are willing to show proof of vaccination in order to eat out, Zeller merchant Belinda Porra, manager of Bar Positano in Surry Hills, NSW, commented that it was something their cafe would consider. “It is easier than requiring a test — you pull out your phone and show your proof of vaccination, so it’s a lot less to ask of people. Many of our customers are getting vaccinated because they want that freedom. We will always offer options for those who aren’t vaccinated, as we don’t want to exclude any of our customers.”
Hospitality is one of fastest growing verticals for Zeller, with the number of food and beverage businesses signing up for the Australian payments company’s EFTPOS solution growing over 660% between June and September 2021. To assist hospitality merchants with more data and insights to aid their business during reopening, Zeller this week launched new reporting tools in Zeller Dashboard, providing business owners greater insight into sales trends by hour, day, and week, and location.
“The insights in the Zeller Hospitality Report point to an optimistic outlook for hospitality business owners as they reopen for more patrons in the coming weeks. We’re excited to support them as they recover after a tough 18 months of restricted trading and lockdowns,” said Zeller CEO and co-founder Ben Pfisterer. “Data will be the key to success as business owners navigate the new-norm of COVID-safe dining. Access to business insights will be critical for them to track how their performance is changing day to-day, week-to-week and across their venues. Our new reporting tools in Zeller Dashboard will empower business owners with the insights they need to make informed, data-driven decisions.”
Click here to read the full Zeller Hospitality Report.